Advertising servicesPay for results
Audit and optimize an Amazon private-label PPC account
Project brief
We run a private-label Amazon brand and need an experienced PPC specialist to review the current campaigns and make practical improvements. Current ACOS is around 49%, so the priority is reducing wasted spend without simply cutting campaigns that generate sales.
Review campaign structure, search terms, bids, targeting and negative-keyword opportunities. Implement the agreed low-risk changes and provide a short summary of what changed, what should be watched next and how the account can move toward profitable advertising. Please apply only if you have hands-on private-label PPC experience.
Deliverables & acceptance
What you'll deliver
- A complete audit of the supplied Amazon PPC campaigns.
- The agreed bid, targeting and negative-keyword optimizations.
- A before-and-after change log and prioritized next-step plan.
What the result must meet
- The supplied Amazon PPC account is audited across campaign structure, search terms, bids, targeting and wasted spend.
- Agreed bid, targeting and negative-keyword changes are implemented without exceeding the approved advertising limits.
- A concise before-and-after change log and prioritized next-step plan are delivered with supporting account evidence.