Plan a social launch and configure one targeted ad campaign
Project brief
We need a social media marketer to strengthen a new online presence and prepare one targeted advertising campaign. Recommend the best two platforms for the audience, create a two-week posting schedule with six ready-to-publish posts, and configure one campaign using the supplied offer and creative assets.
The campaign must remain paused until review. Include a short measurement plan covering reach, engagement and the agreed conversion event. Please share relevant launch or campaign examples and explain how you would approach the audience targeting.
Deliverables & acceptance
What you'll deliver
- A two-week posting schedule with six publish-ready posts for two agreed platforms.
- One configured, paused targeted advertising campaign.
- A concise measurement plan for reach, engagement and the agreed conversion event.
What the result must meet
- A two-week schedule with six publish-ready posts is delivered for the two agreed platforms.
- One targeted advertising campaign is configured with the approved audience, creative, budget limit and conversion event, and remains paused for review.
- A concise measurement plan identifies the reach, engagement and conversion metrics to monitor after launch.